Top 5 Virtual Fitness Programs on iOS in Georgia: Q4 2023

The fourth quarter of 2023 saw significant activity in the virtual fitness app market on iOS in Georgia. Here’s a detailed look at the performance of the top 5 apps in this category.

Strava: Run, Bike, Hike showed a stable trend in weekly downloads, averaging around 75 to 92 downloads per week. The app's weekly revenue peaked at $36 in the week of October 23, before stabilizing around $23 to $28 towards the end of the quarter.

Yoga | Down Dog experienced fluctuations in both downloads and revenue. Weekly downloads varied from as low as 1 to 47, while weekly revenue remained relatively steady, reaching a high of $28 in late October and closing the quarter with $25 in the final week.

JustFit: Lazy Workout & Fit had notable weekly downloads, peaking at 220 in early October and maintaining values above 170 until mid-November. Revenue trends showed a peak of $36 in the same period, with a gradual decline to $10 by the end of December.

STEPN saw a varied download pattern, with weekly downloads ranging from 7 to 50. Revenue spiked at $79 in early October but generally stayed between $6 and $24 throughout the quarter, ending with $13 in the last week of December.

Freeletics: Workouts & Fitness had a more modest performance with download numbers fluctuating between 0 and 47. Revenue showed a peak of $26 in several weeks, although it dipped to as low as $8 in late November.

These insights are derived from Sensor Tower’s comprehensive data. For more detailed analytics and trends, visit Sensor Tower.